By: Sammy Ritter and Jade Iaco
Marketing is one of the most popular career choices. In Wethersfield High School, the perfect club for that is DECA, which stands for the Distributive Education Clubs of America. This club is an organization for students who are interested in marketing, management and other business careers. Members can develop career and leadership skills while building self esteem and learning better team skills.
Most of the Wethersfield High School DECA students love being in it because it is an amazing opportunity for them to get a head start in the business world. “DECA was previously an upperclassmen club, however, this year it is open to underclassmen, who are taking a business class." says DECA Coordinator for WHS Mrs. Ricardi
You do need to be a current member of a marketing or business class to join. DECA holds fundraisers for the club so they can go to the different events for a lower cost. They get together after school on Mondays for meetings and they plan for competitions, fundraisers, field trips and events such as the annual WHS food drive. They get to learn how to make each of their marketing ideas even better and they get to see how everyone has a different idea and a different sense of style with their projects.
DECA events are aligned with the National Curriculum Standards in the careers of marketing , business management, finance, and hospitality. They competitive events are composed of a written component for example an exam or report and an interactive component with an industry professional judging. There are many different marketing categories that the high schools can choose from. Some include Career Development Project, Community Giving Project, Sales Project, Integrated Marketing Plans, and Entrepreneurial Plans.
This is a positive club with a lot of benefits. One of the benefits includes the trips. The DECA club has been to many places for the competitions such as Utah, California, Florida, and Tennessee. “My favorite place that we went to was Salt Lake City because I would never had gone there on my own, so it was a great experience.” said Mrs. Ricardi.
DECA competitors come up with the themes and and how the projects will be organized for competitions. Mrs. Ricardi is only there to help them with any questions that they may have and give guidance. Some of the competitions require them to come up with an invention and make a three minute video presentation.
The main DECA challenge is called Entrepreneur of Tomorrow Challenge, this asks you to create entrepreneurial proposal of a new product idea that goes with a specific market. The competitions involve people from all different schools from different cities and states. They all come together in one state or city to compete for a prize.
If you have any questions about anything to do with DECA or even just the marketing classes then go see Mrs. Ricardi in room 217. She will give you all of the information that you need to join the club that will prepare you for your future in marketing.
Written, edited, and produced by Wethersfield High School students, covering all news and events.